Branding and packaging design

Product branding to keep children safe

Wrapatap is designed to wrap around taps to stop young children from being able to accidentally turn them on. It helps prevent scalds, injuries and floods. 


As a new product, the branding and packaging needed to have great stand out. Bright safety inspired colours, bold typography and no-nonsense language ensure the child safety message gets across, instantly explains how the product works and gives Wrapatap real shelf appeal.

That's absolutely brilliant. Thanks very much, spot on what I needed. Why doesn’t everyone see the world the way we do?"

Paul Cunningham, RP2 Global

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