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My occasional thoughts, musings and insights on all things design and marketing.
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What a death taught me about design
As the headline suggests, this is not one of my usual light-hearted musings on the life of a freelance designer or the importance of...
Flatpack brand values
Over the last few weeks, the BBC has been showing a documentary called Flatpack empire. Their cameras were allowed unprecedented access...
Getting the point across
There's no denying the power of a well-designed infographic. According to Hubspot, research has shown that they are 'liked' and shared 3x...
Six months as a freelance designer
I've written a couple of blogs recently on my experiences of becoming a freelance designer. So here I am six months in and still managing...
Building my brand
What's the point of being a designer if you don't practice what you preach with your own brand? So I made a 40-second animation to let...
What I learned in my second month as a freelance designer
A few weeks ago I wrote a blog about my first tentative steps as a freelance designer. Now I'm a couple of months further in, I thought I...
What I learned in my first month as a freelance designer
I think I’m probably quite unusual among my peers in that I have never really aspired to the freelance life. I’ve always enjoyed working...
Logo or brand; what's the difference?
So what is a brand? Is it just another name for your logo? A brand is never just a logo. It’s the sum of all the parts of your business....
Build the drama
Storytelling is about painting pictures. It's about being able to convey to your reader an image that transports them somewhere else....
Holly Hall, Brazil Street
I can honestly say it’s been a total joy working with you and I’ve really loved your take on things, really refreshing! So I have no hesitation in recommending you far & wide :)
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